Absolut Vodka SPRITE and Loisa Andalio invite you to embrace the unplanned
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Forget rigid itineraries and scheduled fun. In a world where calendars often rule our lives, Absolut Vodka SPRITE is making the case for spontaneity—encouraging Filipinos to embrace the unexpected and turn unplanned moments into unforgettable memories.
At the heart of this movement is the brand’s newest ambassador, Loisa Andalio, and a string of surprise bar takeovers set to energize nightlife spots across Metro Manila. The premium ready-to-drink cocktail, which blends the smoothness of Absolut Vodka with the crisp, lemon-lime refreshment of SPRITE, is designed for those last-minute hangouts that often turn into the best stories.
A toast to the unplanned
Already available nationwide since its rollout late last year, it’s the convenient, ready-to-enjoy companion that ensures you’re always prepared to add good vibes and a premium touch to any impromptu get-together, wherever and whenever they happen.
The spirit of being ready for anything unexpected recently came to life in a big way when Absolut Vodka SPRITE surprised guests at a trendy hangout place in Poblacion, Makati, with an unexpected bar takeover featuring brand ambassador, Loisa Andalio. This also served as the official launch of the brand’s collaboration with the actress.
She led the fun and toasted to the occasion, showcasing how the simple act of having Absolut Vodka SPRITE on hand elevates the party experiences and unexpected, good times.
“Sometimes, it’s really those unexpected and chill hangouts with friends and loved ones that turn out to be the most fun,” Andalio says. “And these moments become the best when enjoyed with a can of Absolut Vodka SPRITE.”
A movement for unmissable moments
Rocko Ogsimer, Frontline marketing director for ARTD—Coca-Cola Philippines, echoes this sentiment: “In today’s world where planning often dominates, Absolut Vodka SPRITE cheers on people to relish life’s unplanned moments.”
“We are happy to champion the idea of embracing unplanned get-togethers with Loisa Andalio, offering our adult drinkers a unique way to embrace the unexpected. This premium alcoholic cocktail, a perfect mix of two iconic brands, is designed for convenience and great taste, ensuring people are always ready to spread good vibes in on-the-spot gatherings and turn any moment into an unbelievably great experience.”
Building on the energy of the surprise event, Absolut Vodka SPRITE is bringing the spirit of spontaneity to key spots across the metro with a series of ‘unplanned’ bar takeovers and pop-up events.
People of legal drinking age can look forward to these takeovers, which offer a chance to enjoy the distinct smooth experience of Absolut Vodka SPRITE and, of course, create new unforgettable memories on the spot.
Your go-to for instant good times
Absolut Vodka SPRITE comes in a sleek silver, blue, and green 320mL can with seven percent alcohol volume. It is available to people of legal drinking age, clearly indicated by responsibility symbols on the cans. The premium on-the-go cocktail offers just the right balance of zest and distilled spirit, making it the perfect pre-mixed companion for any social occasion—whether it be a cozy evening in with close friends or an exciting night out.
The perfect blend of premium taste and convenience is now available for only P55 SRP at supermarkets, and P65 SRP at convenience stores nationwide. Stock up at home (you never know when a friend will drop by for a surprise hangout) and check out the official Coca-Cola flagship store on Lazada https://s.lazada.com.ph/a.jbn.
Not all plans make it out of the group chat, but the spontaneous ones? They’re the ones worth toasting to. With Absolut Vodka SPRITE, you’re always ready when the best times just... happen.
Be ready for responsible fun when spontaneity strikes with Absolut Vodka SPRITE—your new ultimate drinking companion, always ready at hand. Always drink responsibly.
Follow @AbsolutVodkaSprite.PH on Facebook, Instagram, or visit www.coca-cola.com/ph for more updates.
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Editor’s Note: This article was provided by Coca-Cola Philippines.
