Radiant skin, radiant planet: Sustainable beauty at SM Beauty at SM Store

For years, the beauty industry has been synonymous with glamour and self-expression. But today, a new wave is emerging: one that prioritizes both radiant beauty and the health of our planet.

SM Beauty at SM Store is thrilled to showcase a growing selection of clean beauty brands tagged as “Green Finds” that prove you can look and feel your best while making sustainable choices.

This isn't just about trendy labels; it's about a commitment to mindful practices that minimize environmental impact. SM Beauty at SM Store features brands that are actively working to reduce their carbon footprint and champion eco-conscious ingredients and packaging.

Let's explore some examples of these beautiful and sustainable options available at SM Beauty at SM Store:

Clinique's All About Clean™ Range

This line, including the 2-in-1 Cleansing + Exfoliating Jelly and the 2-in-1 Charcoal Mask + Scrub, is a testament to Clinique's commitment to sustainability. 

Their packaging now incorporates plant-derived plastic and recycled materials, reducing reliance on fossil fuels. This means you can enjoy a deep clean and radiant complexion knowing you're making a kinder choice for the environment.

Clinique's Moisture Surge™ Hydrator

Available in various sizes, this hydrating hero is packaged in recyclable glass (for larger sizes) and uses at least 44% post-consumer recycled material in its smaller packaging.

Simple steps like rinsing and recycling the jar contribute to a significant reduction in waste.

Shiseido Ultimune Power Infusing Serum

This iconic serum not only delivers triple benefits to your skin but also embraces sustainability. Every part of the camellia plant is utilized, from seeds to leaves and flowers, minimizing waste and maximizing the power of nature.

The refillable bottle further reduces plastic consumption, making it a truly conscious choice.

Drunk Elephant Protini™ Polypeptide Cream

This lightweight gel-cream moisturizer, available in a refillable format, is formulated with a powerful blend of peptides and growth factors for immediate skin improvement. 

The refillable packaging significantly reduces waste, aligning with Drunk Elephant's commitment to responsible beauty.

These are just a few examples of the many clean and sustainable beauty products available at SM Beauty at SM Store. Look for the Green Finds badge to easily identify these eco-conscious options.

Switch to clean beauty today

By choosing products that prioritize both your well-being and the planet’s, you're not just enhancing your beauty routine; you're actively participating in creating a more sustainable future.

Discover beauty that blooms, both on your skin and in the world around you, at SM Beauty at SM Store.

***

Editor's note: BrandedUp is designed to provide you with insightful, inspiring, and educational content created by The Philippine STAR in collaboration with brands like SM Store.